前通用汽车董事长表示，几乎所有传统汽车制造商在中国都完蛋了
电动维京人
Former GM chairman says nearly all legacy automakers are finished in China
https://www.youtube.com/watch?v=2NKjEOCS2-0
在过去的30年里，中国客户蜂拥而至，购买外国品牌，他们销售了数百万辆汽车，赚取了数千亿美元的利润，中国消费者蜂拥而至，别克、大众、宝马、丰田和 NISS 全国展厅，汽车销量达数百万辆，客户非常乐意为拥有非中国品牌的外国品牌支付现金，中国是我们永远的利润机器，我通用汽车的同事喜欢吹嘘。
十年前，当我负责通用汽车的印度尼西亚业务时，我们每年可以轻松获得20亿美元的股息，但突然间黄金时代结束了，中国的销售和利润消失了，底特律、沃尔夫斯堡和东京的董事会对这些变化的速度和强度感到震惊，他们非常担心。
福特自2020年以来在中国损失了50多亿美元，销售额下降比巅峰时期下降了70% 我们从未见过这样的竞争 通用汽车首席执行官吉姆法利说，他们也很痛苦，这位前美国中国关系的代言人，通用汽车仅今年一年就亏损了 2 亿多美元，这是 20 年来通用汽车在华业务首次亏损，许多人认为他们再也不会在华盈利了。
玛丽巴里斯说，中国的形势是不可持续的，形势很暗淡，他们已经知道了投降的味道，吉普被迫离开中国并宣布破产，底特律并不孤单，几乎所有非中国品牌，德国、韩国、日本和法国都感到震惊。
洞察通讯说，他们看到自己的市场份额消失，销量下降，他们看到汽车，我的意思是数百万辆汽车停在停车场里，积满灰尘，损失将比我们已经看到的中国销量暴跌更大，通用汽车 2017 年销量下降 410 万辆，降至 180 万辆百万，但这并不能说明全部情况，因为现在这 180 万辆中有许多是价格在 5 到 7,000 美元之间的廉价电动汽车，通用汽车从未从中获利，而在 2017 年，它们都是高利润的内燃机汽车 现代起亚今年的销量为 120 万辆，降至 22 万辆，它们在中国基本上已经完蛋了 大众 2017 年的销量为 400 万辆，降至 250 万辆，到 2024 年的销量为 360 万辆，明年甚至可能达到 400 万辆，我认为 500 万辆是保守估计 最近发生的最有趣的事情之一是中国汽车行业的崩溃，当我说汽车行业的崩溃时，我指的不是整个汽车行业的崩溃，而是中国的汽车行业，它卖出了很多汽车，并没有萎缩，中国没有出现某种经济危机，是的，有一点，但还不足以真正影响中国人，记住中国人拥有世界上最高的储蓄率，有很多有钱的中国人可以买新车，这是肯定的，中国的汽车销售仍然非常强劲，下降了 5% 左右，仍然非常强劲，但中国停车场里有数百万辆汽车在积尘，我现在可以告诉你，虽然它们不是电动汽车，至少不是好的，是来自多年前破产的共享汽车公司的破旧汽车，里面装有铅酸电池，它们是无用的，是的，周围有几辆，但主要比例超过 90% 的停车场里都有车在积尘，可能永远也卖不出去，他们的内燃机汽车，这是一个问题，因为传统汽车制造商丰田、本田、大众集团的汽车销量一直在大幅萎缩，通用汽车几年前的销量为 410 万辆，今年他们很幸运能卖出 180 万辆，其中大部分是预算 5,000 美元的汽车，所以这里发生了什么，这里有一些图表，这是来自 done insights 新闻通讯的一些数据如果你在看一些 YouTube 频道，我就会知道中国到底发生了什么，伙计们，当我看到他们发布的 YouTube 视频时，我真的会觉得很尴尬，他们发布的视频里充斥着各种内容，现在我很尴尬，我不是在说你知道你订阅的一些频道，我确信它们是合法的，但有一些关于中国、中国、中国的耸人听闻的 YouTube 频道，它们太荒谬了，人们把它们发给我，当我看到人们发来的这些电子邮件时，我很难过，我很尴尬，人们竟然会说这些话，但 done insights 时事通讯是合法的，这是真实的分析和真实的数据，不是编造的骗局，伙计们，这个周末我会去墨尔本电动车展，我很高兴在那里见到你们，我会在展会上谈论中国正在发生的事情，这将如何影响世界，未来 12 个月将有 53 款新型电动汽车进入澳大利亚，其中大多数价格实惠，中国人大开杀戒现在中国汽车行业正在发生这样的事情，未来几年澳大利亚也会发生同样的情况，中国汽车制造商也会这样做，因为澳大利亚没有汽车行业，没有人保护，澳大利亚政府不会把所有这些规则都放在中国，征收关税，征税，因为我们这里再也没有汽车制造商了，他们都走了，所以中国人可以在这里为所欲为，对消费者来说，这太棒了，除非你遇到外国投资安全局的情况，你知道你去买，说让我们去吧，假设你去买一辆 NISS 汽车，然后突然 NISS 从澳大利亚消失了，那么你就有麻烦了，现在你可能会想，我认识 Nissen 几十年了，人们对很多很多品牌都说过同样的话，对吧，有很多品牌在 50 年前、100 年前就已经存在了，但现在却不存在了，甚至没有人听说过甚至 100 岁的人都没有听说过，所以事情在变化，你必须接受事情的变化，现在全球品牌在中国的衰落，这显示了市场份额，市场份额的变化，中国市场份额在短短 3 年内发生了变化，他们的市场份额从 43% 上升到 62%，这意味着传统汽车制造商的份额大幅缩水，日本的份额从 16% 上升到 12%，现在德国的份额从 19% 上升到 16%，像保时捷这样的公司在中国陷入了巨大的困境，事实上，谁会想到保时捷，但保时捷经销商对保时捷非常愤怒，我没有编造，这是 100% 的事实，他们有很多车卖不出去，伙计们，你真的会去买保时捷吗，现在保时捷在美国相当不错，但在中国，它们不受欢迎，它们不受欢迎你没有办法证明保时捷的合理性，为什么你会买保时捷，而中国有 20 多种更便宜、更好的汽车，情况就是这样，美国公司在市场上的份额为 12%，韩国为 7%，甚至更糟，韩国是所有汽车中最糟糕的，现代汽车仅在四年前就建造了一座价值数十亿美元的工厂，他们以 5 亿美元的价格将其出售，他们在这座新工厂上损失了数十亿美元，这就是他们不再在中国销售汽车的原因，所以你可能会想，好吧，等一下，现代汽车不是要在中国制造电动汽车，然后将它们运往澳大利亚和其他国家吗？是的，因为他们没有其他事情可做，我的意思是他们的工厂什么都不做，所以他们想，好吧，让我们在这里制造电动汽车，然后将它们运往澳大利亚，这对我们来说很好，但重点仍然是仍然是他们无法在中国销售汽车，显然，正如您所见，2％的市场份额证明了我的观点，当我制作视频时，人们会采取行动，有时人们会说一些疯狂的话，你在撒谎，我喜欢起亚，我喜欢现代，你肯定在撒谎，我无法处理这个，我的情绪在这里受到伤害，你现在肯定在撒谎，伙计们，2％我没有制作这个电子表格，这来自未来电气全球，我与完成的见解毫无关系，所以我不能编造这些东西，法国3％，显然，正如您所见，法国实际上是最糟糕的，因为如果他们有3％，他们去了0.4，0.4和没有一样好，法国在中国已经完蛋了，你在这里看到的法国，同样的事情也会发生在日本，同样的事情也会发生在美国，同样的事情也会发生在韩国，德国，现在不会了，德国，我知道奥迪说，他们要把徽章从他们的汽车上取下来，因为嗯，显然，在中国，人们认为奥迪汽车不是奥迪电动汽车，也没有应有的那么好，但我仍然相信，德国高端汽车市场将在中国占有一席之地，而且会持续相当长一段时间。我的观点是，在未来 10 年内，日本、美国、韩国和法国将在中国完全消失，就像他们基本上都会像吉普车一样宣布破产，呃，还有另一个法国品牌，我不记得是哪一个了，是三菱，他们刚刚离开了，就像那些品牌离开一样，他们也会做同样的事情，包括通用汽车在内，它们将留下数十亿美元的资产，说实话，这些资产几乎一文不值，我相信，像 b b 这样的公司非常擅长重新利用工厂，它是这方面最擅长的，事实上，它真的很好，它只是看到了一个工厂，是的我们会用它做这件事，轰轰烈烈，你知道 6 个月后他们就推出了新款电动汽车，你什么时候能对任何传统汽车公司说过这样的话，也许早在 20 世纪 20 年代，你可以这么说，但是是的，现在不再是这样了，伙计们，我们刚刚看到的是，在过去的几个月里，电动汽车的市场份额从大约 40% 或大约 37% 上升到 51%，今年以来，电动汽车的市场份额一直在逐渐上升，过去几个月，电动汽车的市场份额一直保持在48 49%，我显然预测过，我相信你们中的许多人也预测过，在几个月内，这个数字会超过 50%，现在这个数字已经达到 51%，我预测到今年年底，在中国的市场份额将达到 60%，这意味着考虑到中国唯一销售大量电动汽车的主要公司是中国公司和特斯拉，这意味着 Legacy automak 的销量将继续下降，现在考虑一下这里的背景，2020 年电动汽车市场份额为 6%，你知道插电式混合动力车和全电动汽车的市场份额为 6%，现在是 51%，我认为到明年年底，内燃机将在中国完蛋，所以大多数在中国表现良好的汽车品牌，虽然表现不佳，但在中国销售的汽车不是中国制造的，他们在中国真的只剩下几年的时间了，中国仅用 4 年时间就从 100 万辆冲刺到 1000 多万辆电动汽车的年交付量，从 100 万辆到 1000 万辆4 年来，这简直太疯狂了，全球汽车制造商措手不及，多年来在销售汽油动力汽车方面取得了成功，他们陷入了自满，他们不想赚钱，亏损，看看他们现在的表现，放慢电动汽车的销售速度，哦，电动汽车的需求不够，我们都知道这是胡说八道，他们这么说是因为他们在销售电动汽车时亏损，他们无法忍受，他们的股东不喜欢，呃，他们的高管不喜欢，人们不喜欢，而且它已经根深蒂固在这些品牌中，你不能亏本出售以获得市场份额，中国人的心态已经根深蒂固，亏本出售以获得市场份额，两种非常非常相反的经营方式，这是传统汽车制造商无法过渡到电动汽车的关键原因，他们最喜欢赚钱，他们今天确实赚了钱内燃机几年后他们就不会了，尽管中国汽车制造商抓住了今年向电动汽车转变的机会，20 款最畅销的电动汽车中有 18 款是中国品牌，其他两个是特斯拉，是的，所以前 20 名是特斯拉和中国，全球汽车制造商说，完成洞察通讯发现在成本上无法与中国竞争对手匹敌已经不是什么秘密了，B 制造的汽车比全球汽车制造商能够管理的便宜 30%，这要归功于极端的垂直整合惊人的速度和来自城市、省级和国家政府机构的慷慨补贴，现在补贴已经做完了，我不喜欢它，因为你们认为谁补贴了梅赛德斯奔驰宝马和奥迪纳粹德国正在毁灭世界，你认为谁补贴丰田，而日本也在做同样的事情，这些公司不仅得到了补贴，而且每年都得到补贴，我现在告诉你，我读过很多关于过去十年德国汽车行业获得补贴的不同文章和数据，美国汽车行业也获得补贴，他们都得到了补贴我们不要停止假装只有中国人在做这件事中国人可能会得到更多但不会有很大区别我不认为现在这不仅仅是关于低成本电视中国汽车制造商现在为他们的汽车配备了最先进的自动驾驶和数字驾驶舱技术科技巨头如小米和华为为他们的新车注入世界一流的软件如果他们不这样做那么他们就会将这些软件出售给其他汽车制造商供他们使用中国的实力令人震惊甚至对丰田来说现在丰田也发送了B的车辆没有某些零件我不知道为什么每个人都在谈论M说当丰田在过去的12个月里说那句话时他肯定没有在2014年说过那句话而不是在2024年我告诉你一些在丰田工作的白痴让他们说现在他们说的更多他们去说了那句话然后决定在 2026 年之前将 B 的插电式混合动力技术应用于他们的 2026 款车型我非常确定 B 的插电式混合动力技术将比现在更好但丰田很乐意在 2026 年使用 2024 年的技术而且它甚至不是他们自己的此外显然丰田汽车有 B 的刀片电池他们有 B Motors B 软件无论如何在 2023 年接受丰田时报采访时 EV 首席 takiro KO 回忆起他在出差中国时所感到的震惊第一次面对面看到我从未在日本见过的设备和他们最先进的制造技术时，我被一种危机感所震撼我们有麻烦了中国汽车制造商私下告诉我他们对 Elon Musk 和特斯拉深表敬意他们往往耸耸肩世界上大多数其他汽车公司的冷漠，有些人可能会称之为傲慢，但我认为这只是在汽车方面采取现实态度，中国品牌突然成为新的，邓恩洞察全球品牌曾经如此雄心勃勃，现在却如此，民族主义是这种转变背后看不见的强大力量，现在我不相信'完全正确，我相信这是一种结合，如果你的汽车是房子，你就不能有民族主义，如果它们是垃圾，你就不能，你是民族主义者，我想去买一辆垃圾中国车，迫不及待地想买一辆不能用的车，是吗？这必须是两者的结合，民族主义和真正优秀的技术的结合，而这有点像是融合在一起的，20 世纪 90 年代末，有一天，在我们北京的办公室，我问我的 Ace 员工，他对中国与外国公司的合资安排有何看法，现在还可以，他说，直到我们能把你们赶出去，马主席从来都不太在乎外国人，马英九选集第一章的第一行写道，谁是你的敌人，谁是我们的朋友，这是革命的首要问题，如果马英九今天还在，他无疑会和许多中国 13 亿公民一样，我们正步入一个新时代，Done Insights 指出，中国汽车制造商在本土市场占据主导地位，许多人会说这个结果是不可避免的，但没有人预见到它会来得这么快，去年，Bo 成为中国最畅销的品牌，38 年来首次将大众从第一名的位置上挤下来，中国品牌作为一个大集团，正在蚕食市场份额，而曾经强大的外国汽车制造商则付出了代价，全球汽车制造商将试图坚持下去，当然，他们会尽一切努力，直到他们无法做任何有意义的事情，Santis 投资 17 亿美元收购了 Leap Motor 的少数股权，这是我在过去几年中多次在这个频道上提到的，中国一家令人印象深刻的电动汽车制造商，首席执行官 Carlos Tar 表示，中国仍然是地球上制造汽车最高效的地方，他的愿景是让 Leap Motoru 为 stellantis 提供 EVS车辆将带有 stellantis 名称板之一，这就是我多次说过的特洛伊木马，它就在我们眼前上演，stantis 说，新的 citen 菲亚特吉普阿尔法罗密欧嗯玛莎拉蒂，你买的那个新电动车上印有那个品牌，很可能是 aite motor 重新命名重新标记，这就是 santis 所说的，无论如何，大众汽车对 xong 进行了类似的投资，他们的合资伙伴关系实际上是 xong 为大众制造电动汽车，事实上奥迪在那里生产汽车，新的电动汽车将由 S Motors 制造，S Motors 也拥有 mg，顺便说一句，mg 是一个曾经引以为傲的英国品牌，现在与英国没有任何关系，但英国人不知道他们仍然认为它是，但我可以告诉你，它现在是 100% 的中国品牌，如果你不能打败他们，尝试一个新的角色作为初级合伙人其他全球公司正在努力摆脱繁琐的合资承诺的束缚，中国唯一一家不是中国本土的汽车制造商，在中国拥有自己的公司，100% 唯一的一家是特斯拉，它拥有自己在中国公司的 100% 其余的最多拥有 50% 其中一些在通用汽车公司，而 Tri Ventures 拥有 33% 在中国??有传言称，丰田希望创建一个类似于特斯拉在上海运营的神圣所有权业务，但丰田自己的合资伙伴一汽和广汽不同意这一点，包括通用所有者福特和现代在内的其他公司正在重新利用他们闲置的中国工厂，就像是的，杰尔斯福特和现代的汽车工厂什么也没做，这不是一个不是编造的视频，这是事实，完全是灰尘机器，一切都在那里，一切都在那里根本没有运营，他们想将这些工厂改作出口汽车，墨西哥最畅销的五款雪佛兰中有四款是由通用汽车及其中国合作伙伴在中国制造的，上汽呃，说实话，这真的是上汽在制造，所以墨西哥最畅销的四款雪佛兰汽车是由中国政府制造的，中国政府拥有合资企业 50% 的股份，上汽获得了这些汽车利润的一半，通用汽车获得了另一半，现实是，中国是全球汽车制造商的增长和利润天堂，过去他们赚了数十亿美元，但那已经结束了，那些日子一去不复返，大多数公司将在未来 5 年内被拒之门外，一些公司甚至会更快找到出口
Former GM chairman says nearly all legacy automakers are finished in China
The Electric Viking
https://www.youtube.com/watch?v=2NKjEOCS2-0
For the last 30 years customers in China have flocked to foreign Brands they sold
millions of cars and they earned hundreds of billions of dollars in profits chinae consumers swarmed into Buick Volkswagen BMW Toyota and niss showrooms Nationwide and cars well they sold in the millions customers were very happy to pay cash for The Prestige of owning a foreign brand that was not Chinese China is our forever profit machine my colleagues at GM like to brag a decade ago back when I ran GM's Indonesia operations we can Bank on an easy $2 billion dividend every year but suddenly the golden era is finished sales and profits in China have vanished boards in Detroit Wolfsburg and Tokyo are stunned by the speed and intensity of these changes and they are worried very worried Ford has lost more than $5 billion in China since 2020 sales have gone down 70% from their Peak we've never seen competition like this before said CEO Jim Farley General Motors they're in pain as well the former poster child for sunny us China relations GM lost more than 200 million so far this year alone that marks the first time in 20 years the GM's China operations have made a loss many believe they'll never make a profit there ever again Mary Baris says the situation in China is unsustainable it's Bleak stellantis they already know the bit Taste of capitulation jeep was forced to well leave China and declare bankruptcy Detroit Are Not Alone almost every non-chinese brand German Korean Japanese and French is feeling Shell Shocked says the D insights newsletter as they watch
their market share disappear they watch sales go down and they see cars I'm talking millions of cars increase sitting in car Parks Gathering dust the losses are about to be much much bigger than what we've already seen plummeting China sales General Motors down 4.1 million sales in 2017 down to 1.8 million but that's not telling you the full picture because many of those 1.8 million are now budget EVS that cost $5 to $7,000 vehicles that General Motors has never made a profit on whereas in 2017 they were all high-profit internal combustion engine sales Hyundai Kia 1.2 million down to maybe 220,000 this year they're basically finished in China Volkswagen 4 million down to 2.5 million by 420,000 in 2017 to 3.6 million in 2024 possibly even 4 million next year I think 5 million would be conservative one of the most fascinating things that have happened recently is the collapse of the automotive industry in China when I say the collapse of the automotive industry I not referring to the collapse of the automotive industry as a whole the car industry in China it's selling a lot of cars it's not shrinking there is not some sort of economic crisis in China yeah there's a little bit but it's not significant enough to really affect the Chinese remember the Chinese have the highest savings rates of anyone in the world there's plenty of cashed up Chinese that can buy a new car that's for sure car sales in China are still very strong down about 5% still very strong but there is millions of cars in Chinese car Parks Gathering dust I can tell you right now though they are not EVS at least not good ones crappy old ones from rid share companies that went bankrupt many years ago with lead acid batteries in them they're useless yeah there's a few of those around butthe primary percentage more than 90% of these car parks that have vehicles in them Gathering dust and that may never be sold their internal combustion engine vehicles and that is a problem because car sales for legacy automakers Toyota Honda Volkswagen group all of them have been shrinking General Motors terribly so 4.1 million a few years ago this year they'll be lucky to sell 1.8 million with a very large number of those being budget $5,000 cars so what's happened here well here are some graphs here's some data from the done insights newsletter about what's really going on in China if you're watching some of these YouTube guy YouTube channels guys I winse I really do when I see the YouTube videos that they're putting out they are so full of it's embarrassing now I'm not talking about you know some of the channels you subscribe to I'm sure they're legit but there's these Sensational YouTube channels about China this China that and they are so ridiculous people send them to me when I see these emails from people I'm embarrassed to see this stuff I'm embarrassed people could say this stuff but the done insights newsletter it's legitimate this is real analytics and real data not made up hoaxes now guys I'll be at the Melbourne EV show this weekend I'd love to see you there and I'll be talking about this stuff at the show about what's going on in China how that will affect the world 53 new electric cars coming to Australia over the next 12 months most of them affordable and the Chinese blood bath that's happening in China in the automotive industry right now it's going to play out in the same way in Australia
over the next few years Chinese automakers will do the same because
Australia doesn't have an automotive
industry there's no one to protect the
Australian government's not going to put
all these rules in China tariffs China
taxes because we don't have any
automakers here anymore they're all gone
so the Chinese could just do whatever
they want here and for the consumer that
will be awesome unless of course a
situation of fisa happens to you you
know you go and buy say let's go let's
say you go and buy a niss vehicle and
then all of a sudden niss disappears
from Australia then you're in trouble
now you might be thinking I've known
Nissen for decades people said the same
thing about many many Brands right
there's many brands that were around 50
years ago 100 years ago that don't exist
that no one's even heard of that even
100y old people haven't heard of so
things change you have to accept things
change now there's a collapse of global
brands in China here this shows you
market share the change in market share
the Chinese market share has changed in
the course of only 3 years they've gone
from 43% market share to 62% that means the slice of the pie for
legacy automakers has shrunk drastically Japanese share now the
Japanese share has gone from 16% to 12%
now the German share has gone from 19 to
16 companies like Porsche are in huge
trouble in China in fact who would have
thought Porsche but Porsche dealerships
are utterly furious at Porsche I'm not
making that up that's 100% true they
have many cars they can't sell guys
really would you really go and buy a
Porsche takan now Porsche tan they're
pretty good right in America but in
China they don't stack up they don't
stack up there's no way you can justify
a Porsche take why would you buy one of
those when there's like 20 other
different cars that are cheaper and
better in China that's the situation
companies are in America 12% market
share to 7% Korea even more worse Korea
is the worst of the lot Hyundai built a
multi-billion dollar Factory only four
years ago and they just sold it for 500
million they lost billions of dollars on
this new Factory and this is the reason
why they're not selling cars anymore in
China so you probably thinking to
yourself well hang on a minute key and
Hyundai aren't they going to build EVS
in China and then ship them off to
Australia and other countries they are
yeah because they've got nothing else to
do I mean they got factories that are
not doing anything so they're like well
let's build EVS here and we'll send them
off to Australia which is great for us
but the point Still Remains they aren't
able to sell cars in China and obviously
as you can see 2% market share proves my
point people act when I make videos
sometimes people just say crazy stuff
you're lying I love Kia I love Hyundai
you must be lying I can't handle this my
emotions are feeling hurt here you must
be lying now guys 2% I didn't make this
spreadsheet this comes from future
electrics Global I have nothing to do
with done insights whatsoever so I can't
be making this stuff up France 3% the
obviously as you can see France is
actually the worst cuz if they had 3%
and they went to 0.4 0.4 is as good as
nothing France is finished in China what
you seeing here for France the same
thing will happen to Japan the same
thing will happen to America the same
thing will happen to Korea Germany it
won't now Germany I know Audi said
they're going to move remove the badges
from their cars because um obviously there's the
perception in China that Audi vehicles
are not Audi electric cars are not as
good as they should be but I still
believe the German Premium Auto Market
will have a place in China for for quite
a while my point is to say within the
next 10 years Japan America Korea and
France will be completely extinguished
in China that's it as in they'll all
basically all declare bankruptcy in the
same way that jeep uh there was another
French brand I don't remember which one
it was uh Mitsubishi they've just left
in the same way that those brands have
left they'll do the same all of them
that includes General Motors of them
will leave behind many many billions of
dollars of assets which to be honest
will be almost worthless anyway I'm sure
that companies like b b is very good at
going in a repurposing factories it it's
the best at this in fact it's really
good it just sees a factory yeah we'll
do this with it great bang does it and
you know 6 months later they're pumping
out new electric cars when could you
ever say that about any Legacy
Automotive Company ever maybe back in
the 1920s you could say that but yeah
not anymore what we've just seen guys
over the last few months is EV market
share went from about 40% or about 37%
actually the start of this year to 51%
now it's been a gradual ascendancy this
year last couple of months EV market
share has been sitting at about 48 49%
and I obviously I predicted and I'm sure
many of you did as well that it would go
over 50% within a couple of months and
it has it's now hit 51% and I'm
predicting that it'll hit 60% market
share in China by the end of this year
and what that means is considering the
only major companies in China selling
large numbers of electric cars are
Chinese and Tesla so that means that
Legacy automak sales will continue to
fall in the country now consider context
here in 2020 EV market share was 6% you
know plug-in hybrids and full electric
cars market share 6% it's now
51% I think really by the end of next
year internal combustion will be
finished in China so most of these car
brands that are doing well not doing
well but selling cars in China that are
not Chinese they really only have a few
years left in the country China has
sprinted from 1 million to more than 10
million annual EV deliveries in only 4
years 1 million to 10 million in 4 years
this is just insane Global automakers
were caught flat footed on a rolled into
complacency by years of winning at
selling gasoline powered vehicles and
they don't want to make a profit a loss
look how they're acting now right slow
down EV sales oh there's a there's not
enough EV demand we all know that is
horseshit they're saying this because
they make a loss selling electric cars
and they can't stand it their shareholders don't like it uh their
Executives don't like it people don't
like it and it's entrenched in these
Brands you can't sell it a loss to get
market share the Chinese it's entrenched
in their mindset sell it a loss to get
market share two very very opposing ways
of doing business that is the key reason
why Legacy automakers are unable to transition to electric cars
more than anything else they love making a profit and they
do make a profit today on internal
combustion they won't in a few years
though Chinese automakers seized on the
shift to electric cars this year 18 of
the 20 bestselling EVS are Chinese
Brands the other two are
Teslas yeah so the top 20 are Tesla and
China it's no secret the global
automakers says the done insights
newsletter are finding it impossible to
match Chinese competitors on cost B
builds cars 30% cheaper than what Global
automakers can manage thanks to extreme
vertical integration breathtaking speed
and generous subsidies from the city
provincial and national government
agencies now the subsidy stuff is been
done to death I don't like it because
guys who do you think subsidized um
Mercedes-Benz BMW and Audi Nazi Germany
was killing the world who do you think
subsidize Toyota while Japan was doing
exactly the same thing and those
companies weren't just subsidized then
they are subsidized every single year
I'm telling you now I've read so many
different articles and data pieces of
the last decade on the subsidies the
automotive industry in Germany gets the
automotive industry in the United States
gets they all get them so let's not
let's stop pretending it's just the
Chinese that are doing this the Chinese
may be getting more but it wouldn't be a
huge difference I don't think now it's
not just about lowcost TVs though
Chinese automakers now equip their cars
with the most advanced autonomous and
digital cockpit technology technology
giants like xiaomi and Huawei Infuse
their new cars with world class software
and if they don't then they sell that
software to other automakers for them to
use it China's strengths are alarming
even to Toyota now Toyota sent B's
Vehicles weren't with some part I don't
know why everyone talks about M saying
that when Toyota said that in the last
12 months mus certainly didn't say he
said that back in 2014 not in 2024 I
tell you about some of the retards
working at Toyota to say for them to say
that now it's even more that
they went and said that and then decided
to use B's plug-in hybrid technology in
their 2026 models by 2026 I'm pretty
sure B's plug-in hybrid technology will
be better than what it is today but
toyot happy to use that 2024 technology
in 2026 and it's not even their own in
addition to that obviously Toyota
vehicles have B's blade battery they
have B Motors B software anyhow in a
2023 interview with the Toyota times EV
Chief takiro KO recalled his shock
during a business trip to China for the
first time I came face to face with the
competitiveness of the Chinese laying
eyes on equipment that I had never ever
before seen in Japan and their
state-of-the-art manufacturing I was
struck by a sense of Crisis we're in
trouble Chinese automakers tell me
privately that they carry a deep respect
for Elon Musk and Tesla they tend to
shrug with indifference at most of the
world's other car companies some might
call that arrogance but I think it's
just being realistic when it comes to
cars Chinese brands are suddenly the new
call says dun insights Global Brands
once so aspirational are now so
yesterday nationalism is the invisible
but potent force behind behind this
shift now I don't believe that's true
entirely I believe it's a combination
you can't have nationalism for your cars
if they're house right if they're
rubbish you can't and you're and you're
like nationalist I want to go buy a
rubbish Chinese car can't wait to buy
one of those that doesn't work does it
it's got to be a combination of the two
things a combination of nationalism and
really good technology and that's kind
of converging one day at our Beijing
office in the late 1990s I asked my Ace
staffer what he thought about China's
joint venture arrangements with foreign
companies it's okay for now he said
until we can kick your asses out of here
chairman ma never cared much for
foreigners the first line of the first
chapter of these selected works of maong
reads who are your enemies who are our
friends this is a question of first
importance for the revolution if ma were around today he
would no doubt smile at China's
triumphant moment in the race for
Automotive Supremacy as do many of
China's 1.3 billion citizens we are stepping into a new era
says done insights where Chinese
automakers dominate their home Market
many will say that this outcome was
inevitable but no one saw it coming this
fast Bo became China's bestselling brand
last year knocking Volkswagen from its
top ranking for the first time in 38
years Chinese Brands as a gr group are
devouring market share at the expense of
the once Mighty foreign automakers
Global automakers will try to stick
around of course they'll do everything
they can well until they can't do
anything else that makes any sense
santis has invested 1.7 billion to take
a minority position in leap motor which
is I mentioned many times on this
channel over the last few years a pretty
impressive electric car manufacturer in
China CEO Carlos tar says that China is
still the most efficient place on the
planet to build cars his vision is to
have leap motoru EVS for stellantis
those Vehicles would carry one of the
stellantis name plates and this is what
I've said many times the Trojan
Horse and it's playing out right before
our eyes here right stantis are saying
the new citen Fiat Jeep Alpha Romeo um
Maserati that new EV you buy with that
brand on it that will probably be aite
motor rebranded rebadged that's what
santis is saying anyway Volkswagen has
made a similar investment into xong
their joint joint venturing partnership
it's really xong making EVS for
Volkswagen in fact Audi there vehicles
and new EVS be made by S Motors who also
own mg mg by the way is a once proud
brand from the UK which is no longer got
anything to do with the UK but people in
the UK don't know that they still think
it is but I can tell you it's 100%
Chinese now if you can't beat them try a
new role as a junior partner other global companies are
working hard to shake free from the
shackles of their cumbersome joint
venture commitments the only car
manufacturer in China that is not
Chinese and owns its own company in
China 100% the only one is Tesla it owns
100% of its company in China the rest of
them at best they own
50% some of them in as in the case of
General Motors and some of it Tri
Ventures own 33% word on the stet in China is that
Toyota hopes to create a holy owned
operation similar to the one Tesla
operates in Shanghai but Toyota's own
joint venture partners faw and GAC don't
agree with this others including General
owners Ford and Hyundai are repurposing
their idle Chinese plants as in yes Jers
Ford and Hyundai have car factories that
are doing nothing this is not a not a
madeup video this is the truth complete
dust Machinery it's all sitting there
everything's sitting there not operational at all they want to
repurpose these plants to build vehicles
for export four of the five bestselling
Chevys in Mexico are built in China by
General Motors and his Chinese partner
sake saic uh let's be honest it's really sake
doing the manufacturing so four of the
bestselling Chevrolet vehicles in Mexico
are built by the Chinese government s is
Chinese government owned as a 50%
shareholder in the joint venture sake
collects half the profits on those cars
General Motors gets the other half the
reality is that China is a growth and
profit Paradise for Global automakers
and it was it used to be they made
billions but that's over and those days
will never return most of them most of
these companies will be shown the door
within the next 5 years says done
insights some will find the exit even
sooner
