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Distributors/Jobbers (e.g., NAPA, AutoZone, O’Reilly) |
Margins often range?25–30%?for branded parts. |
May be slightly higher with volume rebates or exclusive lines. |
Installers/Repair shops |
They may mark up branded parts by an additional?40–100%?over jobber cost (though that’s more retail markup than wholesale margin). |
Online retailers (e.g., RockAuto, PartsGeek) |
Tend to run leaner on branded parts:?20–30%, compensating with volume and low overhead |
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纯利率大约
Business Model | Typical Net Margin |
Large Distributors (e.g., Genuine Parts Co./NAPA) | 5–8% |
Retail Chains (AutoZone, O’Reilly) | 8–10% |
Online Retailers (RockAuto, Amazon auto parts) | 3–7% |